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Questionnaire Responses Needed - Please =)?

please help me out. this is for my GCSE coursework. I have already had some responses (26) but i needed 50. thanks so much!! :D This is a questionnaire for my Business Studies Coursework based on an Ice Cream Shop which will be opened in Abu Dhabi and therefore I need feedback from (you) the consumers. Please answer the q's honestly because every tick counts and therefore it would be re-considered when analysing the data and opening a successful ice cream shop. 1. Male/Female 2. Do you like ice cream? (if no then thanks 4 taking your "time" in completing the questionnaire) Yes No 3. What kind of ice cream do you prefer? (please rank favourite 3 preferences, 1 being the highest) Normal (ice cream) Sundae Sherbet Gelato (Type of Italian Ice Cream) 4. Do you prefer your ice cream soft or hard? (soft ice creams are usually the machine 1s e.g 1s at McDonalds) Soft Hard Don't Mind.... 5. What is your favourite ice cream flavour? (please RANK favourite 5 preferences, 1 being the most favourite 5 being the least) Vanilla Chocolate Strawberry Caramel Peppermint Fruit Flavours Butter Scotch Other? (please specify) 6. Do you like (ice cream) toppings? (if no please go to question 8) Yes No 7. If yes, which toppings do you prefer from the list below? (you may choose more than 1 option) M&Ms/Smarties Flake Sweets Nuts Coconut Marshmallows Whip Cream Dried Fruits Sauces: chocolate, toffee, strawberry 8. What do you prefer to have your ice cream in/with? (please only choose one option) Cup Cone Waffles Crepe Other? (please specify) 9. What makes you buy an ice cream? (please one choose one option) Flavour (Taste) Price Texture Brand Name? Impulse Purchase (unplanned/spontaneous buying) Other? (please specify) 10. Do you prefer choosing your ice cream from a menu or from display? Menu Display 11. How often do you eat ice cream? Everyday 2-5 times a week Rarely When the weather is hot? Other? (please specify) 12. Would you be interested in promotional offers in an ice cream shop? (if no, please go on2 q 14) Yes No 13. If yes, what kind of promotions would most appeal to you as a consumer? (please choose 1 option) Buy 1 get 1free Free (ice cream) toppings Discount offers! 25% off Other? (please specify) 14. Which type of promotional adverts catch your eye? Billboards Magazine Adverts Newspaper Adverts Posters in outlet stores 15. In what way do they appeal to you? (open question- your opinion would be greatly appreciated e.g. font colour, glossy pages, image etc) 16. What business name do you think would be most suitable and appealing for the new ice cream shop? Scoop Mania Scoop of Heaven Dairy King Ice Cream R Us Other? (please specify) 17.Currently,what is your favourite ice cream brand in Abu Dhabi? (if your not in Abu.D then feel free to state any other choices) Baskin Robbins Ben and Jerry's Hagan Daz London Diary Other? (please specify) 18. Why is this brand your favourite brand? (open question) 19. Where do you normally buy ice cream? (please only choose one option) Cinema Corner Shop Ice cream stands Beach Mall Other? (please specify) 20. What items would you like sold in an ice cream shop? (please RANK the options 1 being the highest) Chocolates Cakes/Cookies Sweets Crisps Hot Beverages Cold Beverages Other? (please specify) 21. Do you think that a play area would be suitable for children in order to attract a lot of them? (NO NEED TO ANSWER THIS ONE!) Yes No 22. As an adult/teenager what choices of furniture, décor and interior designs would appeal to you in an ice cream shop? (please only choose one option) Plain Design Modern Style Ethnic Themes-Islamic? Different plain random colours Fashion- Hollywood 23. According to you, what thing are needed to provide a good service to the customers? (please rank in order which 1's are the most important to you 1 being the most important) Good customer service Cleanliness Quality of the products Attendance (how quick your order is taken etc....) 24. How much are you willing to pay for a small ice cream cup/cone? (AED = DHS/DIRHAMS/UAE Currency *if you don't live in Abu Dhabi then imagine it as Rands or your country's currency) 1-5 AED 6-10 AED Other? (please specify) 25. How much are you willing to pay for a medium ice cream cup/cone? 6-10 AED 11-15 AED Other? (please specify) 26. How much are you willing to pay for a large ice cream cup/cone? 11-15 AED 16-20 AED Other? (please specify) Thanks so much!! (*,) THANKS SO MUCH GUYS!! I mean it. Hope you all have a nice and chilled weekend. Thanks so much once again.

Public Comments

  1. 1. male 2. yes 3. sundae 4. hard 5 vanilla, strawberry, chocolate, rocky road, and mint chocolatechip 6yes 7. nuts & chocolate syrup 8. cup 9 impulse 10. menu 11.once a month 12.no 14 newspaper 15 price 16 scoop of heaven 17 ben and jerry's 18 quality icecream 19 corner store 20 novelty items. T-shirts, hats that type of thing 21 no 22. hollywood 23. customer service, quality, attendance, cleaniness. In that order 24. dollar. 25 $ 1.50 26 $2.00
  2. 1. Female 2. Like it??? I absolutely adore it! Thats why im filling in your qustionaire! 3. Normal, Sundae, Gelato 4. Soft 5. Coconut, Vanilla, Pistachio 6. No, the ice cream is enough! 8. In a glass dish, the bigger the better! 9. If its there, I will buy it, so i suppose you could say its an impulse 10. Display 11. 2 - 3 times a week 12. No 14. Billboards 15. When it just looks so luxurious i could dive into it! dont matter what its advertised on or how! 16. Dairy King 17. Im in Britain, and my favourite is Thorntons 18. Because it is home made, and the chocolate one actually tastes like chocolate 19. Mall (and i also make my own) 20. Cakes and cookies, chocolates, sweets, hot beverages, cold, crisps 21. Modern Style 22. Qaulity of the products, good customer service, cleanliness, attendance 23.
  3. 1. Female 2. Yes 3. Normal (ice cream) 4. Hard 5. Chocolate Other - mint chocolate Vanilla Peppermint Strawberry Caramel Fruit Flavours Butter Scotch 6. Yes 7. Flake Marshmallows Whip Cream Sauces: chocolate, toffee, strawberry 8. Waffles 9. Impulse Purchase (unplanned/spontaneous buying) 10. Display 11. When the weather is hot? 12. Yes 13. Free (ice cream) toppings 14. Posters in outlet stores 15. colour photos 16. Scoop of Heaven Dairy King 17.Hagan Daz 18. tastes lovely 19. Mall 20. What items would you like sold in an ice cream shop? (please RANK the options 1 being the highest) Hot Beverages Cold Beverages Chocolates Cakes/Cookies Sweets 21. Do you think that a play area would be suitable for children in order to attract a lot of them? (NO NEED TO ANSWER THIS ONE!) Yes No 22. Ethnic Themes-Islamic? Different plain random colours 23. According to you, what thing are needed to provide a good service to the customers? (please rank in order which 1's are the most important to you 1 being the most important) Quality of the products Good customer service Cleanliness Attendance (how quick your order is taken etc....) 24. dunno 25. dunno 26. dunno
  4. 1) Female 2) Yes 3) Normal 4) Don't Mind 5) 1:Coffee, 2:Peppermint, 3:Vanilla, 4:Cookies & Cream, 5:Strawberry 6) Yes 7) M&Ms 8) Cone 9) Flavor 10) Display 11) Once Every Week 12) No ......................... 14) Billboards 15) Bright Colors & Bold Fonts 16) Scoops In Heaven 17) Ben & Jerry's 18) Wide Variety Of Flavors 19) My College Campus 20) 1: Cold Beverages, 2: Sweets, 3: Cakes/Cookies, 4: Chocolates, 5: Hot Beverages, 6: Crisps 21) No 22) Modern Style 23) 1: Quality, 2: Cleanliness, 3: Customer Service, 4: Attendance 24) 1-5 AED 25) 3-6 AED 26) 5-9 AED
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