Success Happy

Why is reputation important to the success of an investment bank?

Why are investment banks' (such as Goldman Sachs) reputations important to their success?

Public Comments

1. Goldman Sachs, the nation's leading investment firm, with a solid-gold reputation and a first-class list of clients, began as a family business in a lower Manhattan basement in 1869. The secrets behind the remarkable success of Goldman Sachs since then are revealed in unprecedented depth in this fascinating and authoritative narrative history of the firm.